San Francisco – September 24 2024SoftIron, the worldwide leader in true private cloud infrastructure, today announced that CRN®, a brand of The Channel Company, has named Carly Ruffino, Marketing Operations Coordinator, as an honoree on its 100 People You Don’t Know But Should list for 2024. This annual project honors the dedicated, talented people who work behind the scenes in the IT channel to set their company’s partners up for success.

The CRN editorial team compiles this list each year to spotlight outstanding contributors whose commitment and creativity happens outside the spotlight in areas such as partner program development and management, sales, channel marketing and partner enablement, among others.

“We are incredibly proud of Carly for receiving this well-deserved recognition from CRN, said David Dinerman, President at SoftIron. “Her dedication and behind-the-scenes efforts have been instrumental in strengthening our partner ecosystem, enabling us to deliver exceptional value and experiences to our customers. This acknowledgment is a testament to the important role she plays in our continued success, and we’re excited to see her recognized among such distinguished channel professionals.”

“We are thrilled to bring this talented group of channel professionals to the forefront through the 100 People You Don’t Know But Should list,” said Jennifer Follett, VP, U.S. Content, and Executive Editor, CRN, The Channel Company. “Each person on the list takes decisive action behind the scenes every day to ensure success for their partners and advance the entire IT channel. We applaud their vital contributions to a vibrant channel ecosystem and look forward to their future achievements.”

The 100 People You Don’t Know But Should list will be featured in the October issue of CRN Magazine and can be found online at www.crn.com/100people.

About SoftIron

SoftIron is a Silicon Valley-based worldwide leader in true private cloud infrastructure. HyperCloud by SoftIron allows organizations to build a true private cloud on-premises that deploys, manages and consumes like public cloud. HyperCloud provides the elasticity of cloud in a solution that is fast and simple to deploy, driving extreme agility. HyperCloud delivers the benefits of AWS Outposts or Azure Stack HCI but in a cloud-neutral solution. Learn more at www.SoftIron.com.

About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end users. Backed by more than 40 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. thechannelcompany.com

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For SoftIron:
Mike Bradshaw
Connect Marketing for SoftIron
P: (801) 373-7888
E: mikeb@connectmarketing.com

The Channel Company Contact:
Kristin DaSilva
The Channel Company
E: kdasilva@thechannelcompany.com

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